Mazda SXSW “Hype Hotel”

K2 Creative undertook the daunting task of shooting over 21 live musical performances at lead sponsor Mazda South By Southwest “Hype Hotel” 2016. We engaged a full HD 5 camera television production truck and crack editing staff who worked around the clock to produce engaging high quality content for web broadcast. Additionally our creative team recorded and edited spotlight features of break out artist and inspiring art installations.